Hard Knock SaaS (Full Series)

Kosta Panagoulias

I’m a 2x SaaS entrepreneur. I founded my first SaaS company, Web4Realty, out of my parent’s basement, with no money or experience. I grew the company to 20+ team members around the world, and generated over $15 million. I exited in 2022, after a successful life-changing acquisition.

I’m now doing it all over again with my second SaaS company, Jobtable - using the same playbook in this series.

This series is for…

SaaS Founders

If you’re growing a SaaS company, this course is for you.

Bootstrappers

If you’re a founder with no trust fund, this course is for you.

No Traction

If you’re a startup founder struggling to gain traction, this course is for you.

Entrepreneurs

If you need that extra push to get started, this course is for you.

Some ❤️️ from founders…

  • "Kosta's Hard Knock Saas series offers tangible advice with valuable insights and zero fluff. You can start implementing the actionable strategies from day one. Highly recommended for all entrepreneurs!"

    Saath Bas - CEO of Buildify

  • "I really appreciated Kosta's insights and tactics for growing my business. He got straight to the point, and explained why sales is such an important skill for a founder to develop. It goes hand in hand with growth."

    Tyrel Johnson - Founder at PixelPass

  • "Got a lot of clarity and help from Kosta, highly recommend."

    Alex Dennery - Owner at Prospectio

  • "Very practical, logical and motivating info. Thanks for your time Kosta!"

    Steven Harris - Founder at AdBoost Pro

  • "Kosta gave great advice and feedback once again! Always a pleasure learning from him!"

    Hongju Lee - Founder at DoProperty

  • "Kosta gave really good tips for outbound and how to bootstrap. I've started implementing one advice on how to create microfilters for my prospects and personalized messaging. It has doubled my response rates."

    Rishabh Bhandari - Founder of Content Beta

  • "Kosta is a brilliant mentor, everytime I meet with him he has a brilliant way of cutting through the noise, taking the time to understand our problem and then leaning on his experience to point us in the right direction. Ultimately saving us a huge amount of time and giving us a higher chance of success - thank you Kosta!"

    Matthew Henshall - Founder of Lessonspace/Code4Kids

  • "Kosta was very knowledgeable. He provided me with strategies that worked for him and I believe because I am bootstrapping my company as well will be effective for me."

    Kevin Martin - Founder of Deal Connect

  • "...valuable insights and experience on how to bootstrap a company and generate more sales. Thanks a lot!"

    Dovile Sinke - Online Business Coach for Women

What you’ll learn…

Chapter 1: The Hustle

What you need to focus on to grind your company to $25k MRR.

  • The only skill you need to focus on when starting out.

  • Doing sales right and growing efficiently.

  • How to get your first 500 clients.

  • Know your numbers from day one, and never lose revenue.

  • Know every penny that comes in and out of your business.

Chapter 2: The Growth

What becomes important in your business to reach $75k MRR.

  • Effectively align with your team for maximum productivity.

  • Measure four times and cut once when hiring.

  • The power of event tracking to grow your business.

  • Strategies to keep clients happy so they continue paying you.

  • Getting all of your internal processes documented in a wiki.

  • Know your high-level SaaS metrics like the back of your hand.

Chapter 3: The Elevation

Becoming a real business and crossing $100k MRR.

  • Expansion revenue as a strategy to increase MRR.

  • Maximizing the recovery of lost revenue from uncollected payments.

  • Motivate and Inspire your team to break barriers.

  • Being perceived as an industry leader in your market.

  • The game-changer for elevating your business.

  • Planting seeds for your future success.

Chapter 4: The Exit

Getting acquired, negotiating the sale, and what comes next.

  • How to build a database of potential acquirers.

  • Starting the dialogue with potential acquirers.

  • Organizing the most important functions of your business.

  • The most valuable business experience you’ll ever get.

  • The easiest way to sell your company.

  • What to expect after you close the deal.

More ❤️️ from founders…

  • "Kosta is one of the very few entrepreneurs who has had a journey that I can relate to. His feedbacks are raw straight shooters and driven from his experiences."

    Hadi Curtay - Founder at FitnessForce

  • "I enjoyed hard knock series alot and I have watched them 3 times so far! Straight to the point, valuable insights, tools recommendations and so much more."

    Despina Boshkoska - Creative Designer

  • "Told me exactly what I need to do, straight to the point and I appreciated their feedback."

    Eric Acri - Founder In One Motion Inc.

  • "My current outbound strategy had kinda stalled. He both gave clarity and helped me overcome some of my fears regarding outbound sales and marketing. I'm excited to implement his suggestions and give outbound another shot."

    Michael Holmes - Founder at Vidpros

  • "Straight to the point and no diluted beating around the bush advice. Just raw and honest feedback with specific examples based on real-life experience. Loved it."

    Peter Antonov - Founder at Shopmywork.com

  • "In a very motivating way, he helped me focus on knowing what's important, keeping things simple, and emphasized that I should just keep pressing forward."

    Kevin Galang - Growth Lead at Mercury

  • "Kosta delivered really great value and amazing insights. Got many take aways and ideas to work on."

    Silvan Krähenbühl - CEO at Rentouch

  • "Kosta helped me review marketing strategy for my SaaS company and opened my eyes to new possibilities I didn't think of before."

    Jan Kuzel - Growth Marketing Strategist at Productboard

  • "Very inspirational and to-the-point. Kosta gave me some new angles to approach the issues I'm facing, and inspired me to keep pushing my boundaries. I highly suggest him!"

    Spyros Tsoukalas - Head of Content at GrowthMentor

  • "Kosta gave me a scheme of building outbound marketing for 2 companies I work with. He showed a way how to do it more effective and helped to change my point of view about this marketing approach."

    Evgeny Korolev - Founder at Pitch School

Hard Knock SAAS

Entire Content Series

The entire Hard Knock SAAS video series. From getting your first 500 clients, all the way to getting acquired.

All 4 chapters:

✓ $0 - $25k MRR (The Hustle)

✓ $25k - $75k MRR (The Growth)

✓ $100k+ MRR (The Elevation)

✓ Getting Acquired (The Exit)

That’s not all…

Also includes three bonus gifts:

1) My very own SaaS Metrics spreadsheet I used to run my entire business

2) My custom ARR Calculator

3) Optional 15-minute coaching call with me

12+ years of real-life SaaS experience…

Packaged into 1.5 hours of practical material

Hard Knock SaaS (Full Series)
US$189.00
One time

About Kosta

This video series condenses the most important lessons I’ve learned in growing my SaaS business over the last decade, including how I was able to single-handedly close the first 500 paying clients, growing a team, building a brand, all the way to negotiating a successful seven-figure acquisition.

I co-founded Web4Realty, a SaaS company in the real estate industry, out of my parent’s basement with no money, no tech experience, and grew our remote company to 20 team members around the world, over $15 million in revenue generated, profitability, and a life changing seven-figure cash exit.

This series will literally save you hundreds of hours, by giving you real life insights into what you should be focusing on at each stage of your journey, all to ensure your business is optimized and profitable, and get you on the path to either making a lot of money, or getting that exit that you dreamed of.

One of my genuine passions is mentoring and helping other entrepreneurs achieve more success. Over the years, I’ve helped hundreds of startup founders and entrepreneurs implement the same strategies that have helped me - to grow their businesses as well.

My goal with this video series is to help 10,000 bootstrapped founders achieve success. I know the material in this series will do that.

Hard Knock SaaS (Full Series)
US$189.00
One time

The entire Hard Knock SaaS content series. Includes all four chapters, and three bonus gifts (SaaS spreadsheet, custom ARR Calculator, and optional 15-minute coaching call with me).